Interim Marketing Team · Leave, open roles and hiring gaps Your marketing keeps running while your team is out.
When your marketing lead goes on maternity, paternity or medical leave, moves on, or the role sits open while you hire, Flowfy AI steps in as your outside team. We learn your brand, follow the plan you already have, and hand everything back in order when the gap closes.
30 minutes on Zoom with the founders. We map what needs coverage and give you the exact figure for your case.
When it fits
Three situations. One outside team.
Maternity, paternity or medical leave
Your marketer will be out for weeks or months. Posts, reviews and campaigns shouldn’t go quiet while they’re away, and they should come back to current work, not a backlog.
Someone left, or the role was cut
The work didn’t leave with the person. We pick up what’s running so customers keep seeing an active business while you decide what the role looks like next.
While you hire
A good hire takes time. We cover your channels during the search, then give the new person a clear picture of what’s running and why.
What worries most owners
The real risk isn’t the gap. It’s an outside team that doesn’t sound like you.
An agency that rewrites your voice or swaps your plan in week one makes the gap worse. So we start by learning, not redesigning.
Your voice, in writing first
In the first week we write a short voice guide from your past posts, emails and review replies. You approve it before we publish anything.
Your plan, not ours
We follow the calendar and campaigns you already have. If we see something worth changing, we put it in writing and you decide.
One person signs off
One approver on your side sees everything before it goes out. If three business days pass without an answer, the piece counts as approved, so nothing stalls.
How it works
From the first call to the handback.
- 1
Our call
Thirty minutes on Zoom. We go over the reason, the dates, the channels to cover and who approves on your side. You get the exact figure for your case.
- 2
Handoff week
We receive access, the content calendar, active campaigns and brand materials. If your marketer is still on the team, we work alongside them before the leave starts.
- 3
Coverage
We run the agreed channels on your plan, with a 30-minute weekly check-in with your approver and a monthly report in plain words.
- 4
Handback
In the last week, you receive a written summary of what we did and what it produced, and every access returned. Then we walk whoever takes over through it on a handoff call.
We can start before the leave begins and stay on for a month after the return, so nobody starts from zero.
What we cover
The channels that can’t go quiet.
You choose which ones need coverage. Each runs on your plan and in your voice.
Google Business Profile
Weekly posts, new photos, every review answered by a person, and hours kept current for holidays and storms.
See the serviceWebsite
Content changes, updates, fixes and backups, so the site says what the business is doing this month.
See the serviceSocial media
Posts written in your brand’s voice, in English, Spanish or both, published on your calendar.
See the serviceMeta Ads
Facebook and Instagram campaigns kept running and adjusted every week. Your ad budget stays in your account.
See the serviceContent for B2B businesses and their founders, on the platform where their buyers look. Led by Veronica Araujo.
See the serviceEmail marketing
Newsletters and email campaigns written in your voice and sent from the platform you already use, on your calendar.
Quoted for your caseEvents and public relations
Promotion for your events and openings, press releases, and follow-up with the local media you already work with.
Quoted for your caseWhat this service doesn’t include
- Photo and video production (we can connect you with our partner, Nebulart Productions)
- Google Ads
Your options
Interim team, temporary hire, or fractional CMO.
Each one fits a different gap. Here is how they compare on what usually matters during a leave or a search.
| Temporary hire | Fractional CMO | Flowfy interim team | |
|---|---|---|---|
| Who does the work | One person, at one skill level | Mostly strategy and direction; execution often needs a team | The founders, across the channels you choose |
| Time to start | After recruiting and onboarding | Depends on availability | After a one-week handoff |
| Channels covered | What that person knows | Depends on the team behind them | Google profile, website, social media, Meta Ads, LinkedIn, email, events and PR |
| At the end | Depends on the person | Varies by engagement | Written summary, access returned, handoff call |
| Your paperwork | Payroll, benefits, onboarding | A consulting agreement | One service agreement with an agency |
Why Flowfy AI
Why teams trust us with the gap.
The founders do the work
Vanessa and Veronica run your account. Your approver talks to the people doing the work, not to an account manager relaying messages.
Two languages, written twice
If your customers buy in English and Spanish, we write natively in each one. No translated tone, no second vendor.
Accountable on paper
BBB Accredited and rated on Google by real clients. Your quote comes in writing, before you sign anything.
Pricing
No fixed price, because no two gaps look the same.
This service is priced on its own, not from our regular rates: covering a team means more responsibility and more coordination. Your quote depends on the channels, how long the coverage lasts, and the handoff and handback work. You get the exact figure on our call, in writing before you sign anything.
Google reviews
What our clients say.
“Month after month, they’ve guided our rebranding process, which has been an absolute success. We now have an established visual identity, and the feedback from both parents and students has been overwhelmingly positive. … Their communication is outstanding, and their team is deeply responsible and professional. We recommend them without hesitation!”
District Arts Academy
Music school, Orlando
Google review
“I have had a great experience using Flowfy AI marketing services. Vanessa and Veronica are very professional and very helpful with the process. They assisted me with the consulting, auditing, and development to promote the insurance agent profile and the strategy and content. They made sure that details were handled correctly and provided excellent service. I appreciate all their help and support. I highly recommend them to anyone looking for great service and experience.”
Maria L Perdomo
Google review
“Vanessa and her team helped me build an amazing AI-powered system for my business, giving me clarity and making everything easier and more efficient. As a mom of two living in Germany, time is precious! Now I'm getting sales calls every month, something that never happened before. I highly recommend their work!”
Egdy Inojosa
Google review
“They are an excellent team; they know how to listen to their client's needs and build strategies based on what is required, and then some. I am incredibly grateful for the service. It exceeded my expectations.”
Diana De Olival
Google review
“Flowfy AI delivered a beautifully designed, SEO-optimized landing page that not only reflects our brand but also converts visitors into customers. The team at Flowfy AI is professional, responsive, and truly invested in our growth.”
Sunny Carpet Cleaning
Google review
“Flowfy AI provided excellent guidance in establishing a comprehensive digital strategy for our business. Their team helped us structure our online presence and lead generation through clear phases, including research, strategy development, landing page creation, and targeted advertising.”
Giancarlo Ramirez
CTO, ITva Technologies
Google review
“I was a bit skeptical at first with the use of AI and how new it seems to be but working with Veronica and the team has been a huge game changer for my business!”
Jeffrey Florez
Google review
“If you want your company to grow and gain recognition, don't hesitate to contact Flowfy! They'll guide you, advise you, and be creative, always ready to help you grow. Partnering with Verónica and letting her work her magic has been one of the best decisions we've made at our company.”
Martha Elena Zapata Medina
Google review · Translated from Spanish by Google
“Flowly is truly amazing! I love their services, soooo professional and what I like the most is the results I am getting since I started working with them. I highly recommend their services!! You won't regret!”
Barbara Penaranda
Google review
“Thank you for your excellence, responsibility, respect, and commitment to helping businesses grow. I really appreciated that you took the time to listen to us and held several meetings to explain how everything works before providing your services. If you need a specialized team, I highly recommend you.”
Clarissa Mercado
Google review · Translated from Spanish by Google
“Vivo en España y realizamos toda la asesoría online sin ningún tipo de problema. El equipo de Flowfy AI me ayudó a resolver todas mis dudas y a trazar un plan claro. Da gusto dar con un equipo tan preparado y accesible, sin importar la distancia. ¡100% recomendados!”
Jesmir Baloa
Google review · Original review in Spanish
From the blog
Learn how it works before you hire.
Frequently asked questions
Before you plan the coverage.
What is an interim marketing team?
A temporary outsourced marketing team that takes over for a set period, usually while your marketer is on maternity or medical leave, after someone leaves, or while you hire. At Flowfy AI it means we run the channels you need covered on your existing plan and hand everything back in writing at the end.
How much does marketing coverage during maternity leave cost?
It depends on the channels you need covered, how long the coverage lasts, and the handoff and handback work. Because this service takes on a team’s responsibilities, it is priced separately from Flowfy AI’s regular service rates. You get the exact figure on a 30-minute call, in writing before you sign anything.
Is this a temporary employee?
No. You sign a service agreement with Flowfy AI LLC, an agency. There is no payroll, benefits or onboarding paperwork on your side, and we work with our own tools.
How long does the coverage last?
A set term that matches the leave or the search, agreed in writing before we start. If the dates change, we talk it through and put the new term in writing.
Will you change our marketing strategy?
No. We follow the plan and calendar you already have. If we see something worth changing, we send it in writing and your approver decides.
What do you need from us to start?
Access to the accounts we will cover (they stay in your company’s name), your content calendar, any brand materials, and one person who approves the work. If your marketer is still on the team, an hour or two with them during handoff week helps a lot.
What happens when our marketer comes back?
In the last week, they receive a written summary of what we did and every access returned. Then we walk them through it on a handoff call. If you want, we can stay on for a month of overlap.
Do you work in Spanish?
Yes. We write natively in English and in Spanish, and calls can be in either language.
Can you guarantee results during the coverage?
No one can honestly promise rankings or a number of leads. We commit to the work agreed in writing, and every month we show you the numbers from Google and Meta so you can see what is changing.
Plan the coverage before your team steps away.
30 minutes on Zoom with the founders. We map what needs coverage and give you the exact figure for your case.